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Charlie George from the Coerver® Coaching West London Performance Academy based in Kingston, is the latest in a long line of players to benefit from the Coerver® Coaching Performance Academy programme in the UK and progress into the professional football academy system. Having spent over a year attending a variety of Coerver® Coaching training sessions, Charlie has joined one of the biggest clubs in the world, Chelsea Football Club.

Ian Dyer, Technical Director for Coerver® Coaching in West London said “The overall aim of our Performance Academy programme is to develop skilled, confident and creative players who, regardless of their ability level are able to enjoy training, improve their individual skills, and develop a better understanding of when and where these skills can be used effectively in games”.

Ian Dyer, says “The programme prides itself on providing the best possible environment for the players to learn and develop. The environment we aim to create is one where our players feel confident to try new things, continue to show a desire to improve, and perhaps most importantly, value their performance, character and work rate over winning”.

Dyer adds, “It is a unique programme as first of all, we focus on the technique of the individual player, and then develop them to be effective within the team game. We use Star Models such as Messi, Van Persie and Xavi during each session, to inspire players to be the best they can be!”.

Charlie joined the Performance Academy in Kingston in 2013, and has been attending weekly sessions as well as holiday courses, and training trips to places like St. Georges Park and Stoke City F.C. Charlie was selected from many young hopefuls by Chelsea following a trial period, participating in training and playing matches against many of the country’s top teams, he even traveled to Paris to take on PSG.

Ian Dyer said of Charlie. “Charlie is a great example of a player who has worked extremely hard and really improved his technical skills to be able to compete at professional academy level. To make the step up, from playing grassroots football to joining one of the country’s top academies, is an amazing achievement by Charlie”.

“He has benefited immensely from the Performance Academy environment. His attitude, work rate and commitment to the programme have been excellent throughout, and this is reflected in his development. Our training programme has not only given Charlie a solid technical foundation to build on, but also the understanding of transferring his skills into game situations, which is the basis of the modern day Coerver Coaching programme”.

Everyone at Coerver® Coaching UK wishes Charlie all the best with his exciting new challenge at Chelsea F.C. I’m sure if he continues to apply himself, like he has with us, he will do very well.

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Coerver® Coaching UK are delighted to announce the launch of the Samba FASTpass Challenge, in partnership with Soccer Scene, which will be brought to schools, clubs and organisations to celebrate the 30th anniversary of the organisation in tandem with this Summer’s FIFA World Cup™ in Brazil.

The Samba FASTpass challenge will be delivered for a three month period between June-August 2014 for players between U8-U13. The concept behind the challenge is for each player to score the highest number of points possible in the Samba FASTpass challenge arena which will test each players reaction speed and ability to pass both quickly & accurately.

Each player will have their challenge filmed with the five highest scorers per age group having their video footage along with their score, up-loaded to the Samba FASTpass challenge website scoreboard (see above image – Samba FASTpass website).

Samba FASTpass challengers have the opportunity to win some fantastic prizes with the local age group winners receiving an adidas® Brazuca World Cup 2014 football. The overall age group winner will receive a pair of the latest adidas® football boots with all challengers receiving a personalised score card.

Coerver® Coaching UK Director Scott Wright said “We are really excited about the launch of our Samba FASTPass challenge and we have received a lot of interest from clubs, schools and tournaments that want to bring the challenge to them. We wanted to create a skills challenge to celebrate our anniversary but also tie into the World Cup in Brazil and we feel that this hits the spot”.

Scott added “We will only be delivering the challenge for a limited period of time so if you are interested in bringing the challenge to you, which is free of charge, make sure to log-on to the Fast Pass website as soon as you can to register your interest”.

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Coerver® Coaching in partnership with FourFourTwo Performance have launched a brand new coaching video series based on the skills of the top players competing at the 2014 FIFA World Cup™ in Brazil.

The new “Star Models” series of videos featuring expert guidance from Coerver® Co-founder Alf Galustian, are aimed at providing coaches and players with essential skills, drills, games and tips to emulate some of the leading stars showcasing their skills in Brazil and includes:

Pass Like Xavi
Run With The Ball Like Dani Alves
Control The Ball Like Mesut Ozil
Shield The Ball Like Phillip Lahm
Finish Like Luis Suarez
Twist & Turn Like Angel Di Maria
Beat Your Man Like Arjen Robben
Use Your Head Like Karim Benzema
Play The Killer Pass Like Steven Gerrard

Click the above player names to view each video

Coerver® Coaching’s have collaborated on a number of previous drill series with FourFourTwo Performance and is often some of the most popular content on the site with the vast number of visiting coaches and players from around the world.

The series was filmed at Clayton Wood, first team training ground of Coerver® Partner Club, Stoke City FC with the U15/U16 academy squad taking part in the drills/games. The new series also marks the launch of a new Partnership for Coerver® UK with leading retailer, Soccer Scene.

FourFourTwo Performance is a one stop resource for coaches and players who want to train, think and play like a pro. Many of the game’s leading players, coaches, sports scientists, physiotherapist’s, psychologists and nutritionists provide content for the website.

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With the 2014 FIFA World Cup in Brazil now only 2 weeks away, Coerver® Coaching have just returned from the latest installment of the FIFA Football For Hope project in partnership with the adidas® exchange programme in the host country.

Following on from the last visit to Port Alegre, Brazil in February 2014, Coerver® director Brad Douglass, Coerver® Spain Director, Manuel Ojalvo, and Coerver® Texas Director, Rick Moss travelled to Rio De Janeiro, and worked with 45 coaches from across Brazil who were invited to the 3-day Coerver® Coaching course which took place between 9th-11th May 2014.

Attending coaches were guided through six Coerver® Coaching Modules, and a session with local Brazilian players from Karamba. Karamba, has a great tradition of producing professional players and has strong links with the Botofogo Football Club.

Coerver® Coaching Director, Brad Douglass said, “This was an amazing project to be a part of. FIFA and adidas’ commitment to grassroots and social projects is fantastic”.